This is the white version of our famous plains native called Purple Coneflower, but better known today by its botanical name: Echinacea.

For years before it was a favorite of the herbal medicine industry, it was always one of the loveliest wildflowers on the plains.

This large pink-to-purple daisy is a mainstay of all well-grown wildflower meadows, and is also a major colormaker in perennial borders.

You can easily grow the standard version of this great native plant from our seed (See our Wildflower Seed Department) but to save a year or more, and enjoy the hybrid forms, its really easy to plug in these plants.